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1. Viktig?Tirsdag 04. aug. 2020 kl. 06:01
Lack of events revenue squeezes B2B media, forcing virtual volumeand innovation
Advertising, subscriptions and commerce have begun to recover. But events have not, and B2B media companies are feeling the squeeze. The post Lack of events revenue squeezes B2B media, forcing virtual volumeand innovation appeared first on Digiday.
Treff:
dinak said. To make up the difference, some publishers have opted to produce more events. Observer Media, for example, will produce between 70 and 80 virtual events
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4. Viktig?Torsdag 16. juli 2020 kl. 06:01
As advertisers boycott Facebook, publishers see video ad revenue fall in July
In July, some publishers' Facebook video ad revenue has fallen 10% to 50% below the June mark. The post As advertisers boycott Facebook, publishers see video ad revenue fall in July appeared first on Digiday.
Treff:
of the publishers had considered joining the boycott but opted against because of the potential impact doing so could have on its overall revenue, such as its comme
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5. Viktig?Tirsdag 14. juli 2020 kl. 06:06
Ad tech is in denial about Apple’s new app privacy rule
Some ad tech companies are determined they'll find a solution to Apple's recent IDFA updates -- threading more confusion into an already conflicted landscape. The post Ad tech is in denial about Apple’s new app privacy rule appeared first on Digiday.
Treff:
e provides in the permission pop-up.“Look how many people opted into sharing their location in iOS13!” Yes, but they were using a map app where location is 100% nece
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6. Viktig?Mandag 13. juli 2020 kl. 19:00
Covid-19 news: Face coverings may become mandatory in shops in England
The latest coronavirus news updated every day including coronavirus cases, the latest news, features and interviews from New Scientist and essential information about the covid-19 pandemic
Treff:
he coronavirusIsopix/Shutterstock10 July UK has opted out of advance purchase of coronavirus vaccine candidates with the EU The UK government has decided not to join
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7. Viktig?Torsdag 09. juli 2020 kl. 19:00
Covid-19 news: UK has opted out of EU coronavirus vaccine programme
The latest coronavirus news updated every day including coronavirus cases, the latest news, features and interviews from New Scientist and essential information about the covid-19 pandemic
Treff:
onavirusIsopix/ShutterstockLatest coronavirus news as of 5 pm on 10 July UK has opted out of advance purchase of coronavirus vaccine candidates with the EU The UK go
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8. Viktig?Mandag 06. juli 2020 kl. 06:02
WTF is California’s new, and potentially stronger, privacy law?
In November, California residents will vote on the state's second privacy law, which is basically the CCPA 2.0 The post WTF is California’s new, and potentially stronger, privacy law? appeared first on Digiday.
Treff:
d instead to pass it into law themselves so they could amend it. They could do the same with the CPRA, even though one of the CPRA’s aims is to prevent California la
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9. Viktig?Onsdag 10. juni 2020 kl. 06:00
‘Never happened before’: Advertisers prepare for a September logjam of live sports
The NBA's expected collision with other major sports has agencies trying to game out how a glut of games may affect viewership. The post ‘Never happened before’: Advertisers prepare for a September logjam of live sports appeared first on Digiday.
Treff:
ts that had been set to advertise against the NBA opted to keep that money in a holding pattern until the league’s season resumed, said Jeremy Carey, managing direct
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11. Viktig?Onsdag 03. juni 2020 kl. 18:53
Britisk dataselger varsler intern gransking etter NRK-avsløring
Det britiske dataselskapet Tamoco er under press etter NRKs avsløringer om videresalg av bevegelsesdata fra mange tusen norske mobileiere.
Treff:
this possibility? The mobile advertising ID can be reset or opted out of altogether. Apple and Google create these ID’s, and beyond writing blog posts and content on
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12. Viktig?Onsdag 20. mai 2020 kl. 06:01
Miller High Life is starting to advertise again
The return to advertising was motivated by an increased interest in Miller High Life as well as a creative idea from adam&eveNYC and directed by Errol Morris that spoke to the time. The post Miller High Life is starting to advertise again appeared first on Digiday.
Treff:
ing the pandemic, when it comes to beer they have opted for bigger beer brands that offer bulk packages over craft brews, according to Nielsen data. That has helped
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14. Viktig?Fredag 01. mai 2020 kl. 13:43
Uncertainty plagues international students at NTNU
Going home is not a viable option for everyone. However, staying in Norway is not easy either.
Treff:
if she is infected, Panchaud says. Foto: Privat "STAYING: Clara Panchaud opted to stay when the virus broke out, fearing contracting it on the journey home." Pancha
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16. Viktig?Tirsdag 11. feb. 2020 kl. 06:01
The Rundown: When it comes to live TV events, advertisers go all out
During live broadcasts, some marketers with big budgets are buying multiple spots with the storytelling unfurling in sequential bits and thus mitigating the risk of annoying viewers. The post The Rundown: When it comes to live TV events, advertisers go all out appeared first on Digiday.
Treff:
30 seconds of airtime cost as much as $5.6 million a pop, Tide opted for multiple ads. In the Oscars broadcast, Tide told its a story in 15-, 30- and 45-second bite
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