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1. Viktig?Torsdag 01. okt. 2020 kl. 12:00
‘Quite cynical’: Publishers leery about Google’s $1 billion news licensing pot
Google said how the $1 billion will be divided is on a publisher-by-publisher basis related to each publishers' commitments. The post ‘Quite cynical’: Publishers leery about Google’s $1 billion news licensing pot appeared first on Digiday.
Treff:
20 German publishers. “With News Showcase and the new integration of editorial content of media like Der Spiegel, Google shows that they are serious about supporting qu
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2. Viktig?Torsdag 01. okt. 2020 kl. 06:01
‘Direct, inclusive and diverse’: Future’s latest female-focused title eyes U.S. audiences
Over the next few months, the publisher is focusing on building up an editorial team and audience in the U.S. The post ‘Direct, inclusive and diverse’: Future’s latest female-focused title eyes U.S. audiences appeared first on Digiday.
Treff:
ontent for the site. Over the next few months, Future will build out an editorial team and audience in the U.S., where some other Future brands, like Tech Radar and To
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3. Viktig?Torsdag 01. okt. 2020 kl. 06:01
A year into new ownership, Sports Illustrated’s earnings have doubled through licensing deals
Sports Illustrated has penned 15 licensing deals with another three to five on the horizon for this year. The post A year into new ownership, Sports Illustrated’s earnings have doubled through licensing deals appeared first on Digiday.
Treff:
on from Meredith in May 2019, the new owners were not after the magazine or its editorial operations. Instead, ABG was after the lucrative business opportunities that co
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6. Viktig?Fredag 25. sep. 2020 kl. 06:02
‘Total whack a mole’: Rogue political ads create mounting brand safety problems for publishers
The political ads flowing through open exchanges are creating a brand safety dilemma, despite the safeguards put in place. The post ‘Total whack a mole’: Rogue political ads create mounting brand safety problems for publishers appeared first on Digiday.
Treff:
ets, said eMarketer analyst Nicole Perrin. “Our editorial leadership isn’t happy about it, but we’ll take political advertising of all sorts,” one chief revenue officer
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7. Viktig?Tirsdag 22. sep. 2020 kl. 06:01
‘Gives us more control’: To grow revenue, Schibsted built its own podcast platform
Publisher's goal: Learn more about podcast usage, experiment with how they drive subscribers and ultimately earn more ad revenue The post ‘Gives us more control’: To grow revenue, Schibsted built its own podcast platform appeared first on Digiday.
Treff:
ay has spent the last year integrating podcast publishing into its proprietary editorial technology platform, what it calls Core News Product. The effort has taken roug
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9. Viktig?Torsdag 17. sep. 2020 kl. 06:01
‘We’re about hiring journalists’: Insider Inc. launches third global news hub in Singapore
Programmatic ad revenue in the APAC region for August has doubled year-over-year. The post ‘We’re about hiring journalists’: Insider Inc. launches third global news hub in Singapore appeared first on Digiday.
Treff:
services company ING. The brand is sponsoring its annual editorial package 100 People Transforming Business, which covers game-changers in tech and business, creating a
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14. Viktig?Tirsdag 08. sep. 2020 kl. 06:01
WTF is creative separation?
As political ads start to flood the streaming market, controlling which ads run next to one another is becoming more of a focus. The post WTF is creative separation? appeared first on Digiday.
Treff:
Advertisers’ brand suitability concerns are not limited to the editorial content against which their ads appear. TV and streaming advertisers are also concerned about wh
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15. Viktig?Torsdag 03. sep. 2020 kl. 08:00
Gener fra bakteriene sprer antibiotikaresistens
Antibiotikaresistens er et stort globalt problem som stadig blir mer alvorlig.
Treff:
.W.: Editorial : Horizontal gene transfer mediated bacterial antibiotic resistance. Front. Microbiol. 27. august 2019Dengler, R.: Bacteria pass antibiotic resistance bet
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20. Viktig?Tirsdag 25. aug. 2020 kl. 06:01
‘It’s worth testing’: GQ is moving from recommending products to selling its own
GQ is looking to deepen its commerce revenue stream with the launch of its new e-commerce store, The GQ Shop. The post ‘It’s worth testing’: GQ is moving from recommending products to selling its own appeared first on Digiday.
Treff:
ird of the people who purchase the GQ Best Stuff Box comes from editorial content promoting the box, like unboxing videos on YouTube or a newsletter. And the past five b
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