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3. Viktig?Mandag 27. april 2020 kl. 06:01
‘Wearing our pain on our sleeve’: Inside Skift’s survival strategy
Skift pivoted from its paywall plan to adopt a contributor model as part of a plan to keep pace with the decimated travel industry. The post ‘Wearing our pain on our sleeve’: Inside Skift’s survival strategy appeared first on Digiday.
Treff:
hit by the pandemic perhaps harder than most media companies. The independent, bootstrapped publisher doesn’t have much in the way of cash reserves. And operating in the b
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4. Viktig?Tirsdag 07. april 2020 kl. 06:00
‘If we survive, I’ll take it as a win’: How bootstrapped publishers are adapting
Independent publishers have all but given up on the possibility for growth this year. Now they are scrambling to figure out where to adapt their strategies simply to stay alive. The post ‘If we survive, I’ll take it as a win’: How bootstrapped publishers are adapting appeared first on Digiday.
Treff:
ontributions model vs. memberships Skift is in the unique position of being a bootstrapped business-to-business publisher that makes 40% of its revenue from events, while a
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6. Viktig?Torsdag 30. jan. 2020 kl. 06:01
How Famous Birthdays is building a growing media company on the back of programmatic ads
The 8-year-old site is profitable and just now exploring direct sales and social video monetization. The post How Famous Birthdays is building a growing media company on the back of programmatic ads appeared first on Digiday.
Treff:
re has reported that Famous Birthdays drew 6.3 million users in December. A bootstrapped operation, Famous Birthdays has a staff of 35 people plus freelancers and is profit
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7. Viktig?Fredag 03. jan. 2020 kl. 06:01
Reporters wanted: Local news has a talent crisis
Local news is beset by business challenges, but its talent problem is one of the least discussed. Without enterprising, digitally fluent people willing to try new things, the industry could continue to founder. The post Reporters wanted: Local news has a talent crisis appeared first on Digiday.
Treff:
asons for optimism. His bootstrapped one-person digital operation grew over 18 months into the largest source of business news in Boise, Idaho. “If the content is right and
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